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Data 2 Truths and a Lie

Truth #1:

Business Has More Data

Than They Know What to Do With

  • 40%+ of Companies Use 10+ Different Tools When Reporting Performance,

 

  • 60% Use More Data Sources for Tracking and Reporting Than the Prior Year

Truth #2:

Your Executives

Do Not Trust Your Data

  • KPMG found that only 35% of executives have a high level of trust in their data

 

  • Experian found that 29% of businesses believe their data is inaccurate, yet 85% of organizations see data as one of their most valuable assets

 

  • 60% Use More Data Sources for Tracking and Reporting Than the Prior Year.

The Lie!

We are not ready to be

Data-Driven :'(

  • A data-driven strategy does not have to be complex ​

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